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Acceptable Use Policy

Rules for using BalasAuto and WhatsApp Cloud API — no spam, scams, or abuse. Protects number health, other customers, and Meta platform compliance.

Early access · product of Lazuar

PrivacyTermsAcceptable useSubprocessorsData roles

Last updated: 24 July 2026
Status: Early access / product policy. Not legal advice.
Operator: Lazuar · Contact: [email protected]

This Acceptable Use Policy (“AUP”) applies to BalasAuto, a product of Lazuar. It supplements our Terms of Service. If there is a conflict, the Terms control unless we say otherwise.


1. Purpose

BalasAuto is built for legitimate customer care and sales conversations on the official Meta WhatsApp Cloud API — not bulk spam, scams, or grey multi-device abuse. This AUP protects:

  • your number health and brand,
  • other customers on the platform,
  • Meta / WhatsApp policy compliance,
  • Lazuar’s ability to operate the service.

2. Allowed use

You may use BalasAuto to:

  • connect a business WhatsApp number you are authorised to operate,
  • answer and follow up with people who messaged you (customer care window and other paths Meta allows),
  • ground AI replies on your knowledge content (FAQ, prices, policies),
  • use rules and human takeover for real support and sales workflows.

3. Prohibited use

You must not use BalasAuto (or content you send through it) to:

Messaging abuse

  • Spam, unsolicited bulk messaging, or purchased contact lists without a lawful basis
  • Phishing, social engineering, or impersonation
  • Scams, fraud, or deceptive offers
  • Harassment, threats, or hateful content

Platform and security abuse

  • Violate Meta / WhatsApp Business or Cloud API policies
  • Attempt unofficial / grey multi-device WhatsApp access as a substitute for Cloud API
  • Probe, scrape, or attack the service; bypass rate limits or security controls
  • Upload malware or exploit content

Rights and law

  • Unlawful content under Malaysian or other applicable law
  • Content that infringes others’ IP or privacy without rights
  • Misuse personal data (e.g. processing customer chats without a legitimate purpose)

AI and knowledge misuse

  • Knowingly publish false or harmful automated replies at scale without human oversight where risk is high
  • Use the product to generate or distribute prohibited content listed above

We may update this list as product and platform rules evolve.


4. WhatsApp / Meta responsibility

You are responsible for:

  • your WhatsApp Business / Meta account standing,
  • templates, opt-ins, and conversation categories as Meta requires,
  • fees Meta charges for conversations (separate from BalasAuto),
  • content your business (or AI configured by you) sends to customers.

BalasAuto is not affiliated with Meta. Using official Cloud API does not waive Meta’s rules.


5. AI-specific expectations

  • AI can be wrong. Keep knowledge accurate; use human takeover for refunds, disputes, legal/medical, and high-stakes money topics.
  • Do not configure the product to hide that messages may be automated where law or platform rules require disclosure.
  • Do not use AI features to harass, spam, or mislead.

6. Enforcement

If we reasonably believe you breached this AUP or create risk for others, Meta, or Lazuar, we may:

  • warn you,
  • rate-limit or disable AI / outbound features,
  • suspend or terminate workspace access,
  • cooperate with platforms or authorities when required by law.

We try to be proportionate; serious abuse (spam, fraud) may mean immediate suspension.


7. Reporting

Report abuse or security issues: [email protected]


8. Changes

We may update this AUP as the product and platform rules change. Material updates should be reflected by the last updated date. Continued use after updates means you accept the revised AUP where permitted by law.


Related

  • Terms of Service
  • Privacy Policy
  • Data processing & roles

Also in this set

  • Privacy Policy
  • Terms of Service
  • Subprocessors
  • Data Processing & Roles
  • All policies

Questions

These pages describe how BalasAuto works today. They are not legal advice — have counsel review before mass paid marketing.

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